Josh Baltzell

At Icon Commerce, we focus on handling all the work that your brand’s ecommerce team should be doing. Web development, optimization, marketing automation, and analytics. We also don’t think that brands only need websites. A lot of our time is spent making sure that marketplaces like Amazon have the best possible branding to make sure that wherever a customer is shopping, they find you.

I have worked as the director of a marketing department in charge of content, and development teams. I’ve created or managed all levels of Amazon accounts from seller fulfilled Seller Central, to FBA, to Vendor Central. I’ve worked as a web software development lead for Fortune 500s and small businesses.

My specialty and my passion is definitely the web, but mostly I pride myself on learning from everyone around me. The people that have taught me the most in the last 5 years are the people focused on growing their businesses in the marketplace they have, not the one they wish they had.

Outside of work I love shooting photos and videos on my Canon Mirrorless SLR. I occasionally shoot photos for portraits or weddings, but mostly I do sports photography for my son’s travel hockey team.

Much to the chagrin of the full-time designers I have worked with, I also love to do design work using tools like Adobe Photoshop. That’s how I actually started my career.